| Statistics |
| Summary
-- The summary screen provides several different summaries of impressions
and clicks. The "Total impressions you served since joining
the exchange" indicates the total number of impressions your site
has served for the exchange since the date you joined. "Your
banner impressions on other sites YTD" indicates the number of times
your banner(s) has been shown on other members sites since the start of
the current year. "Total Clicks to your site YTD" indicates
the total number of times your banner has been clicked since the start
of the current year. "Current Credits" indicates the current
number of credits available for your banner(s).
Daily Stats -- Shows a summary of your banner(s) exposures by day for the past 30 days. The Clicks column indicates the number of times someone clicked on your banner and followed through to your site. The CTR column indicates the click-through rate in percent. Period (User-defined) -- This option allows you to view statistics by Placement, Report Type, and Date. Available report types are as follows:
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| Upload Banners |
Use this
option to upload your banner(s) that will be shown on other member's sites.
Follow these steps to upload a banner:
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| Edit Banners |
As soon
as you upload a new banner you must edit the banner to specify additional
information. This includes:
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| Obtaining Ad Code |
Once you
have uploaded one or more banners, you must obtain the Banner Exchange
ad code and place it on your web pages. Each page in your web site
should have a unique identifier. Follow these steps to place the
ad code on your pages:
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| User/Site Information |
Use this
screen to update your user information that was entered when you joined
the banner exchange.
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